4 Ways Small Businesses Can Achieve Increased Productivity via Mobile Apps

In a new era of app development, the ability to meet broader objectives continues to drive the evolution of business apps. Needless to say, it can be your organization’s trump card in the game to increase small business productivity.

While the appeal of mobile devices as serious business tools increases, business apps will no doubt drive even greater efficiency in the future. This post explains four ways small businesses can achieve increased productivity via mobile apps today:

Understand the Competitive Market

New apps are released daily and to stay tuned to new app developments related to your industry or apps can enhance small business productivity. Besides, it helps you nail the critical success factors such as growth, expense management and employee satisfaction.

Give Apps a Test Run

Current processes seemingly work fine when companies never dare to compare the current state vs. a projected future state. This includes advancements in technology which is why the current process will appear to be the most productive and cost-efficient way.

And don’t worry. Some technology can take a little trial and error before it really takes off but soon boosts much productivity.

Take Advantage of Standout Apps

Apps like Evernote, Dropbox, etc. represent the low-hanging fruit on the small business productivity tree and could be used in your personal life. Surely there is at least one way you can leverage these apps to streamline business processes and/or boost collaboration.

Choose Apps That Integrate With Other Apps

There are a few items businesses must first consider before ensuring that business apps can truly integrate workflow and make processes more efficient. A few of which are: authentication, security, and integration into their portfolio of business apps.

These apps also available via the major platforms, including iOS, Google and Microsoft, meaning it’s safe and flexible for BYOD workforces.

How does your business use mobile apps to increase productivity? Perhaps it’s time for some disruptive thinking.

How Do I Choose Between Native and Hybrid App Development?

Are you looking to invest in a mobile app for your company? The first odd would be the barrage of terminology. Say for instance, what are native and hybrid mobile apps? And which is most appropriate for your business?

In this article, we shall highlight the key points in choosing the right mobile application solution for your business needs. 

Native App

Native apps are ones built to work optimally with a particular Smartphone operating system, be it iOS (Apple), Android or Windows 8. Later, users get it downloaded in their respective device type from an app store. There are a lot of positives with native apps.

·         The Best Performance (esp. with UI concerns)

·         Full Access to Device/Platform/APIs

·         App Store Discoverability

The code is written for a specific device and tends to be most expensive-to-develop. If you wanted to see consistent revenue, this is the right choice. However, those looking to establish their brand must have a different choice, Hybrid App Development.

Hybrid App Development

A hybrid app is a native mobile app installed through an app store but is written primarily using HTML, CSS and JavaScript instead of using the native SDK. Since it utilizes many of the same skills necessary to create a mobile website, perhaps this is an attractive option for the web developers to leverage those skills immediately.

Why Does Building A Hybrid App Makes Sense?

There are many reasons why building a hybrid application makes sense.
Hybrid apps use the native SDK to wrap the web app making discovery and distribution easier for users. PhoneGap or Titanium App Development makes the process simpler, saving time. If you already have an existing web app or code base, building a hybrid app is typically faster than writing an app using the native SDK, and because of the ability to share code between platforms, significant time is saved through code reuse.


Still you aren’t sure of what to choose? Approach a mobile app development company, NYC like Openwave Computing LLC, who has experts working on both the nodes.