There’s no getting around it. The mobile industry has revolutionized
the world of retail, entertainment, and business. This has in turn leveraged
app development more positively than ever before. With the concept of
cross-platform apps getting more popular, no wonder this field has become a
veritable treasure-trove for the developer to make a decent sum of money every
month.
In this article, we shall see if you will get a reasonable
return on investment once the app is released?
Statistical Report
on New Apps Category
Whether it’s Top Apps Paid, Free or category section, according
to experts in USA an app should make 13,000 download daily to be in Top 100
Free Apps for iPhone. The most competitive categories in are: Games- 5,617, Education- 1,168 and Business- 3,091.
Apart from these, other categories varies from
approximately 3,000-1,000 (Travel, Lifestyle, Utilities, Sports, Health) to
900-800 (Music, Food, Photography).
Choose the App Store
Category Wisely- Increase the Revenue
If you wise, you’ll know to avoid the obvious most popular
category that has millions of thousand of similar apps. Instead, decrease your
competition and have a better chance to get to App Store Charts picking a
category only because of its size.
The best way to get your app noticed is to place it into a
category where most users will look through in Google/ Apple Store. Take a good
look at potential competitors and how well are they doing in those categories.
One last piece of advice is, sometimes after releasing you might want to
develop something quite different but leaving a half-baked app behind spoils your
company’s reputation. Be passionate about any app of yours and continue to
maintain it in the long run.
Releasing an app doesn’t mean leaving it alone and waiting
for whatever happens but with good tools, knowledge, and sanity checks- you make
a big difference. Thus making customers
happy and building strong relationship with them built on trust and
satisfaction.
