Do you consider your potential audience? When the team build a branded app for a large company, it is necessary to know what kinda people will be happily switching over to the mobile version. Therefore, before beginning the app development project, developers must pin down the group of audience they are addressing to.
Have you chosen the right platform? Select the platform that conducts business in the most transparent way whilst providing you sufficient tools, formats and controls to help you make the maximum profit from ad placement.
Do you indulge in any kinda unethical practice? While mobile apps influence in boosting brand identity and drive sales, many marketers want to create apps that spam the user with loads of advertisements and push notifications. Perhaps, some app stores might ban them in first place or else users are sure to alienate mobile application.
Do you replicate the web? Logically, the potential customers who have been visiting your website are sure to try your apps as well. So, ensure that the app looks and feels like the website. But oops, it doesn’t work that way. The fact is mobile environment is entirely different from that of web environment. Despite the same tasks that are being performed on the website, you will have to build the app design and functionality from square 1. Bear in mind the mobile features like localisation, bar-codes, reminders, etc. that can foster a better user experience.
At Openwave, our developers and project managers do consider these replicable questions. Located in the heart core city of New York, Mobile application development is one of our major focuses over the past 10+ years and has contributed many creative applications. Our panel of experts build the right apps that suit your need by understanding the requirements and applying the latest technology to give shape to your application.