The cost of a customer acquisition can never be simpler than this. Here are a few dashing ideas to promote your app for free.
Creative Ideas to Promote Your Mobile App for Free
Make use of Pinterest: Blog images, info-graphics and visual content on your Pinterest board along with happy customer photos or hold contests- what a great combination right? Remember, a happy customer is a brand ambassador for your app
Build a microsite: A one or two-page which showcases your app to the web audience. Check out Snapchat and Path for clue during mobile app development.
Build a teaser website: Want to know who is interested so much in your app? Build a teaser website before the launch to collect email addresses of people who would like to know when the app launches.
Create a product video: A creative, funny, thought-provoking or personal video that tells a story? Take clue from app like the Dollar Shave Club.
Pitch to app review websites: Not to mention, websites such as 148apps, AppStore Apps and AppAdvice can generate a lot of buzz for your app.
Manually recruit customers: Know your audience and find them. Reach out to local art schools, libraries and paediatricians to get more customers.
Integrate social within the app: Obviously, users prefer to share their opinion with others. For instance, “Path app” allows users to share photographs on social media and “Draw Something” ensures you rope in a friend or more.
Make good use of App Store Optimization. You can find it at the app store.
Consider Offering A Promotional Price: In case your app is a paid one, consider a promotional pricing of $0.99 during the launch time. This price point encourages impulse purchases.
Above said are a few of my opinions. Do you think you can give a better idea? Don’t hesitate to share your opinions that might really help mobile app developers.