Wednesday, August 27, 2014

Enterprise mobility to Enhance Your Business Reach

Be it any kind of work and personal tasks- from email and schedules to file management and to-do lists, all the tools are conveniently located right in the app store. Enterprise apps allow workers full accessibility to real time data wherever and whenever they need it.

Let’s have a detailed look at how enterprise mobility has become the name of the game.

The Growing New Trend of Implementing Mobile Apps

Employees nowadays are demanding greater connectivity and the flexibility to work from different locations which has influenced many organizations to adapt to enterprise mobility strategy: Bring-Your-Own-Device (BYOD) policies or allowing employees to select from the already available choose-your-own-device (CYOD) options.

Say for instance, hospitals, clinics usually prefer electronic medical records (EMRs) to store and track medical and clinical data. Meanwhile, the retailers depend on mobile apps that help manage their inventory and logistics more effectively. In such a case, mobility serves both customers and employees in a faster phase which result in strengthening customer satisfaction and loyalty.

Another example is mobile apps for Restaurants: These are a few benefits that follows

ü  GPS directions feature to connect and engage with customers faster

ü  Enable online food ordering system, table bookings etc.

ü  Facilitate push notifications to the customer regarding special discounts, offers on food.

ü  Offer  various loyalty programs through the app

ü  Notify the kitchen staff once the customer is seated, helping to take orders faster

ü  Take door orders at one click

ü  Enable to share favourite food with friends and relatives through the social media share option.

These are a few... there are plenty of them out there.

Why Hybrid?

With the right mix of features, performance and platform support at an affordable cost warns organisations to decide between whether to build a native, web and hybrid app.

The recent explosion in tablet and smartphone sales and growth of BYOD encourage providing mobile apps for staff and customers that run across multiple platforms. This is one reason cross app development flourished. A custom app can help reduce the hassles of organising while facilitating sales, and engage more customers thereby providing the best user-experience.

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